THE NAME “BHAIRI” IS AGE OLD ie.in 1920’s. Mr. C.VENKATESAM CHETTY, WAS FAMOUSLY CALLED “BHAIRI CHETTY” IN THE MARKET IN SOWCARPET, CHENNAI, FOR HIS SHREWEDNESS IN BUSINESS, BUYING AND SELLING OF GOLD ORNAMENTS.

             

              AFTER EDUCATION, Mr. C.V.PANDURANGAM S/o C.VENKATASAM CHETTY, COUNTINUED HIS BUSINESS IN THE NAME AND STYLE OF “BHAIRI JEWELLERY” SITUATED AT 30 N.S.C. BOSE ROAD, CHENNAI -600 079. SINCE THEN HE TOOK THE BUSINESS NOT ONLY IN BUYING AND SELLING BUT ALSO IN RETAILING. HE SUCCESSFULLY OPERATED HIS BUSINESS  AND BROUGHT  POPULARITY TO ITS NAME AMOUNGST THE TRADERS. HE HELD SEVERAL POSITIONS IN THE SOCIETY AND ALSO IN TRADE ASSOCIATION, viz., COMMITTEE MEMBER, SECRETARY FOR 30 YEARS, VICE PRESIDENT AND FINALLY ITS PRESIDENT. ALSO HE SERVED AS VICE PRESIDENT FOR TAMIL NADU JEWELERS FEDARATION, FOR OVER 5 YEARS. HE WAS ONE AMOUNG THE COLOUR STONE EXPERT COMMITTEE, AT THE TIRUMALA TIRUPATHI DEVASTANAM, FOR OVER A DECADE. HE WAS ALSO AN OFFICIAL JEWELLERY VALUER, FOR MANY OTHER LIST OF TEMPLES, INSIDE TAMIL NADU, PRESCRIBED BY THE GOVERNMENT OF TAMIL NADU.

  

          HIS SON, Mr.BALAJI C.V. STUDIED  BACHELOR IN COMMERCE, AND JOINED BUSINESS AT A VERY EARLY STAGE. HE USED TO ASSIST HIS FATHER IN BUSINESS, DURING HIS SCHOOL HOLIDAYS, AND LEARNED THE BASICS IN THIS TRADE.ie. DURING 1975 TO 1980. IN THE YEAR 1984 HE OPENED A BRANCH IN THE NAME AND STYLE OF “BHAIRI JEWELTECH” AT 114 USMAN ROAD, T.NAGAR, CHENNAI-600 017. HERE, HE STARTED MANUFACTURING GOLD AND DIAMOND JEWELLERY BY EMPLOYING TRADITIONAL GOLD SMITHS. IN THE YEAR 2002, HE MODERNISED THE FACTORY BY INTRODUCING CASTING TECHNOLOGY, MANUFACTURING STATE OF THE ART MODERN FASHION JEWELLERY, STUDDED WITH DIAMONDS, EMRALDS, RUBIES, CORALS AND OTHER PRECIOUS STONES. IN THE YEAR 2008 THE COMPANY ENTERED INTO A MOU WITH A CORPORATE COMPANY, A WORLD LEADER IN JEWELLERY BUSINESS, FOR MANUFACTURING  TRADITIONAL SOUTH INDIAN DIAMOND JEWELLERY, WHICH THEY  ARE SUCESSFULLY RUNNING WITH.

   

        KNOW, THIS COMPANY “BHAIRI JEWELTECH” WHICH  DOES ITS BUSINESS ON STRONG PRINCIPLES AND VALUES, ARE LAUNCHING A WEB SITE TO EASE THEIR CLIENTS, AND TO SHOP THEIR DESIGNS AND JEWLES AT THE DESKTOP ITSELF WITHOUT VISITING THE PLACE OF BUSINESS, THIS WILL BE A BLESSING TO THEIR CLIENTS WHO LIVE AWAY FROM CHENNAI. ONE CAN BROWSE, ENQUIRE AND MAKE THEIR PURCHASES AT THE LOWEST PRICE  AVIALABLE IN THE MARKET. WE SELL ONLY THOSE PRODUCTS AND THE QUALITY WHICH WE CONFIRM TO THE CLIENTS, WE ASSURE YOU ONCE AGAIN THAT BUSINESS WITH “BHAIRI’S” IS AS GOOD AS LOOKING INTO A MIRROR. THANK YOU  NAMASTE.